Blizzards Blast Through Alabama on Dairy Queen’s Miracle Treat Day; Sales of Famous Treats Help Benefit Ill and Injured Children Treated at Children’s of Alabama

Contact: Kathy Bowers 205.638.9002 or kathy.bowers@childrensal.org

BIRMINGHAM (July 31, 2014) — There’s a blizzard in Alabama’s forecast! Thursday, Aug. 14, is Miracle Treat Day when sales of Dairy Queen’s popular Blizzard® ice cream treats will benefit children treated at Children’s of Alabama.

For each Blizzard treat sold that day, Dairy Queen will donate $1 or more to benefit Children’s Miracle Network Hospitals, a national nonprofit organization that raises money for children’s hospitals. The following thirty-four Dairy Queen locations across the state will participate in raising money to benefit Children’s:

Alabaster

Decatur (3219 Pt. Mallard Parkway)

Hueytown

Sylacauga

Andalusia

Dothan

Midland City

Tallassee

Athens

Elba

Montgomery

Troy

Birmingham

Enterprise

Northport

Tuscaloosa

Blakely, GA

Fort Payne

Ozark

Wetumpka

Chelsea

Gadsden

Pelham

Clay

Gardendale

Prattville

Cullman

Hartselle

Scottsboro

Since 1984, Dairy Queen has raised more than $100 million for Children’s Miracle Network Hospitals. Last year, Children’s received more than $46,000 in donations from Dairy Queen to help support research, training and purchase equipment for the state’s only freestanding pediatric medical facility. For more information about participating locations, visit http://www.miracletreatday.com.

Children’s of Alabama has provided specialized medical care for ill and injured children since 1911, offering inpatient and outpatient services throughout central Alabama. Last year, families made more than 659,000 outpatient and nearly 14,000 inpatient visits to Children’s from every county in Alabama and from 45 other states and four foreign countries.

With more than 2 million square feet, Children’s is the third largest pediatric medical facility in the U.S. and has been ranked among the top children’s hospital programs in the country for the past four years by US News & World Report. More information is available at http://www.childrensal.org.

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